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There was a time when ranking in search mostly meant backlinks, crawlability and publishing more pages than your competitors. You could almost feel the formula. Find keywords, build links, tighten…

Backlink pricing has always been a strange part of SEO. Ask three SEO professionals how much a backlink costs and you will likely get three different answers. One person says…

For decades computers could talk. But they couldn’t really help. They could answer scripted questions, repeat canned phrases or search a database. That was the chatbot era. Most of those…