Google Updates
Google Tests AI-Generated ‘Dive Deeper’ Summaries in Discover
Google is testing a new “Dive deeper” feature in Discover that uses AI to give users more context around a topic before they move on to other content. The experiment…
Google Warns Low-Value Programmatic SEO Can Hurt an Entire Site
Google’s John Mueller has warned that low-value programmatic SEO can create problems that go beyond the individual pages produced at scale. Responding to a discussion about a website built around…
Does Google Penalize AI Content? Key Things to Know
A few years ago, the idea of machines writing articles sounded futuristic. Now it is becoming fairly common. Blog drafts appear in seconds, ecommerce stores generate product descriptions automatically, and…
Top 10 Google Ranking Factors in 2025
Google is still the undisputed giant of online search in 2025, no surprise there. For businesses, bloggers, and digital marketers, figuring out its page-ranking puzzle isn’t some dry tech chore,…